Translation Technology
Technology continues to improve the way we do business and in the translation world, we are reaping the benefits of these advances in terms of proficiency and revenues.
At Macro, we can help you understand and implement the different translation technology solutions that can be of benefit to you.
Translation Memory Software:
This is a technology that analyzes your text and stores your translations into a database for future use. This help ensure consistent use of terminology providing faster translation time and reduced costs.
Machine Translation Solutions:
This technology creates rapid and efficient translations and there are a variety of applications where this type of translation can be used.
Machine Translation
As machines get smarter, so does the technology that drives Machine Translations. What once started as a basic matching and replacing tool has now evolved into state-of-the-art technology that uses statistical and linguistic algorithms that incorporate your existing translations along with supplemented text to create new translation via machines that can then be additionally edited and reused.
Our engines allow for customization by industry and language. We can increase accuracy by training the engines with additional text and input from your previous translations.
You may be familiar with Google Translate, which in many cases is a very useful machine for very basic translation. The tool grows and improves when people add and correct the translations that it produces. In a similar, but much more advanced way, this is how our engines operate. They focus on text that is relative to your industry and company and it is trained specifically on the terminology that is pertinent to your materials and customers. This is what sets the two apart.
Terminology Management
You and your team spend time, effort, and money crafting the best words to describe and promote your business and its brand image to boost your competitive advantage. Our linguists carefully and accurately translate your words and take steps to provide the best words in their respective language. We take extra care to create and preserve the chosen terminology using specialist tools.
Our localization platform of integrated terminology management tools ensure that there is consistent use of terminology on your projects. We work in partnership you so that key translated terminology is thoroughly checked and analyzed. We actively identify ways to re-use your previous translations guaranteeing consistency across all formats, such as technical documentation web and marketing materials.
Our file engineers can extract the most frequently used terms from your existing translations. This means your company and industry’s specialist terminology and style are consistently respected, thus strengthening your brand identity. This leads to:
- Clear global communication resulting from consistent company wording
- Organization-wide terminology with access for terminology editing and use
- Controlled validation and feedback processes for team and market feedback
